coca cola cohesive case from strategic management a competitive advantage approach 17th ed

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EXERCISE 8C Determine the Cash Value of Coca-Cola

Purpose It is simply good business to continually know the cash value (corporate valuation) of your company. This exercise gives you practice in determining the total worth of a company using several methods. To perform this analysis, use Coca-Cola’s financial statements as given in the Cohesion Case.

Instructions:

Step 1 :

Calculate the financial worth of Coca-Cola based on four approaches: (1) the net worth method, (2) the net income method, (3) the price-earnings ratio method, and (4) the out-standing shares method.

Step 2:

Get an average of the four methods. In a dollar amount, how much is Coca-Cola worth?

 
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